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review VDMA Films
Footage and original sound statements
The VDMA is featured at the drupa from May 3rd - May 16th. The VDMA provides journalists with film material, footage and original sound statements free of charge and for free use.
The films are available in German and English, footage as IT Mix or Cleanfeed with Original-Atmo in Full HD 1080i, as external hard disk drive, DigiBeta or as downloadlink (HD MPEG-4 or Flash).
The Future for Printing Technology
By now merchandise is offered in attractively designed packagings worldwide.
Accordingly, German printing press manufacturers are expecting good growth opportunities abroad in the coming years. At the same time, two trends are discernible in this line of business: the increasing interconnectedness
First, You Buy With Your Eyes - Precious Packaging from the Printing Press
On the shelves of boutiques and shops, glittering packagings are competing with each other:
Especially in the premium segment for example in the cosmetics and confectionery sector, the manufacturers outdo each other with fancy cardboard box creations. What the customer does not realise: Behind the colourful world of products lie literally splendid achievements of modern printing technology.
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